Unlock your potential and accelerate your career with our comprehensive Masterclass training and certification programs!

Operate from a winning blueprint where your career benefits instantly and success is attainable at any level!

Our skills training ensures learning by providing the newest and most effective sales and marketing theories, strategies and tactics with the focus on practical application within the office products industry.

Approach: Our professional development approach focuses on enhancing skills training’s impact on career advancement. Participants are encouraged to continue their learning journey through regular CHPTA/COPA peer mentoring and coaching sessions. This helps them overcome future challenges, identify opportunities, and find creative solutions to achieve personal and organizational goals. This approach ensures the development of essential skills and transformational impact.

Facilitators: With in-depth industry knowledge and experience in consumer products and services, our professional instructors bring industry expertise and insight, emphasizing a structured, business-oriented approach that incorporates proven methods and best practices to yield tangible results.

Who We Are: The Canadian Home Products Trade Association (CHPTA) represents manufacturers, brand owners, and sales agents in the Canadian home products industry. The association  also serves other sectors such as retailers, dealers, distributors, builders, suppliers, tradespeople, and end-consumers.

The Canadian Office Products Association (COPA) focuses on streamlining operations, removing growth barriers, and fostering idea sharing. The association’s cornerstones include expertise, buying power, education, and synergy. COPA acts as a steward for the office products community, providing support and unity for members to drive the future of the industry.

Masterclass Dec 3-4
Masterclass Dec 3-4 (
Masterclass Nov26-27
“The “How To Conduct a Line Review” training course exceeded all expectations. The course was expertly led by Gerry Lubanszky, whose deep industry knowledge and engaging teaching style made the complex process of line reviews both accessible and actionable. Gerry’s approach was hands-on, blending theory with real-world examples that helped solidify key concepts. Overall, this course is a must for anyone involved in sales, and marketing to assist in preparation for a line review meeting.”

Ken Spence, Strategic National Accounts Manager, WD-40 Canada

“This is a wonderful, compact course full of essential foundational knowledge across a range of topics that is relevant anyone working in the retail industry.”

Emilie Zhang, Shopper Marketer, 3M Canada

“Fantastic course. The material covered and atmosphere made for a fun learning environment. Very relatable and relative. Highly recommended to both outside sales and account management professionals. The facilitator has a great way to connect and is a great speaker.”

Emilie Michael Mackan. Senior Sales. Moen

“Great program! The combination of theory with multiple practical examples shared by the instructor makes it different from other courses.”

Fernanda Inserra, Senior Marketing Manager, Hamilton Beach Brands Canada

“I’ve taken several courses and really enjoyed the Skills Training program.”

Simon Young, Regional Sales Manager, dahl Valve Limited

“Great program and very informative.”

Paul Ponce de Leon, RSM, Taymor

“Just completed the Digital Marketing & Ecommerce Course and I highly recommend it! This course provided invaluable insights into the backend marketing strategies essential for driving brand awareness and ROI especially for sales managers like myself.”

Cory Letourneau Verbatim Americas Sales Manager, Canada

“Thank you for the opportunity to attend the two-day sales training course. The course was extremely valuable providing profound knowledge and hands-on strategies for navigating the industry. Gerry Lubanszky the course trainer was outstanding—his expertise and clear communication made the topics in this course much easier to grasp and apply.”

Shivani Ballal Recochem Inc. Retail Development Representative

“I had the opportunity to complete the Digital Marketing & E-Commerce course. From understanding Omnichannel Marketing Strategies to leveraging analytics and the importance of SEO maintenance, this course reinforced just how critical it is for ALL teams to be aligned, as it directly impacts the bottom line.”

Kristy Vreeland Digital Marketing and Event Specialist Canadian Workplace Solutions

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